bret feddern

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About

As a developer with a passion for problem-solving, I create intuitive, highly-optimized digital experiences by combining frontend development, data automation, user experience expertise, and strategic product thinking. With a solid foundation in JavaScript, API integrations, modern frontend frameworks (Bootstrap, React, Vue), CRM platforms (Braze, Salesforce), and CMS platforms (Drupal, Shopify, WordPress). I craft seamless, accessible web experiences that drive measurable impact.

My experience includes designing and developing custom UI components (GoDaddy), custom landing pages and microsites (Dutch Bros), and custom applications and automations that integrate smoothly into existing platforms. I have worked across industries, from corporate law (Fennemore) to fintech to higher education (University of Iowa, Arizona State University) to small e-commerce to global brand names (Drawbackwards), giving me a unique ability to adapt and innovate no matter the landscape.

In addition to my technical expertise, I am a Certified Scrum Master (CSM) and Product Owner (CSPO), which enables me to thrive in agile environments and collaborate effectively with cross-functional teams. Whether optimizing website performance, mapping user journeys, refining work flows, managing backlogs, or shaping product roadmaps, I focus on delivering products that meet user needs while advancing business goals.

Experience

2024 - 2024

Supported the Marketing Department. Maintained the company's digital presence across all platforms. Constructed custom landing pages and data-driven microsites. Implemented accessibility and search optimization improvements throughout the company website. Collaborated with the CRM team to build and optimize Braze-powered experiences, integrating dynamic content and personalized user interactions to increase engagement, drive conversions, and collect custom event data. Consumed more OG Gummy Bear Rebels than any other human on Earth.

PHPJavaScriptSQLCSSHTMLBootstrapVue/NuxtjQueryFlutterNode.jsPostmanAdobe PhotoshopChatGPT (AI)BrazeCypressJestVitestLighthouseBrowserStackGoogle Analytics (GA4)Google Tag Manager (GTM)SEMRushFigmaJiraConfluenceSlackMondayZendeskGitGitLabDrupalContentfulMySQLPantheonNew Relic
2019 - 2023

Created custom UI components using React. Migrated product interfaces into the website security section of the GoDaddy suite of products (SSL, Firewall, Backups, Monitoring) using React and GoDaddy's internal design system (UXCore). Implemented test coverage for SecUI code base, improving code coverage through unit tests and end-to-end tests. Visited more domains than any other human on Earth.

PHPJavaJavaScriptSQLCSSSassHTMLTypeScriptBootstrapReact/NextjQueryExpressUXCoreNode.jsLaravelSpring BootPostmanAdobe PhotoshopDockerStorybookGoDaddy CRMCypressJestReact Testing LibraryLighthouseBrowserStackEnzymeJUnitGoogle Analytics (GA4)TealiumFullstoryFigmaJiraConfluenceSlackGitGitHubWordPressMySQLJenkinsGitHub ActionsElasticNew RelicGrafana
2018 - 2019

Created and maintained custom-built applications, with focus on front-end development and user interface implementation. Implemented accessibility improvements (WCAG 2.0 and Section 508) on web-based applications used by faculty, staff and students. Documented more archaic processes than any other human on Earth.

PHPJavaScriptSQLCSSHTMLBootstrapjQueryLaravelPostmanAdobe PhotoshopDockerLighthousePHPUnitSplit.ioJiraConfluenceSharePointGitGitHubMySQLMS SQL Server
2012 - 2018

Refactored and redesigned custom-built applications written in multiple languages. Created custom applications that were utilized by faculty, staff and students. Optimized multiple processes and procedures. Maintained multiple databases of varying varieties. Counted more drunk undergraduates on the walk to work than any other human on earth.

PHPJavaScriptSQLCSSHTMLC#BootstrapjQueryVueCodeIgniterMVC5FW/1PostmanAdobe PhotoshopLighthousePHPUnitJiraConfluenceSharePointSlackGitGitHubDrupalWordPressMySQLMS SQL ServerOracleJenkins

This website was brainstormed in Figma and coded in Visual Studio Code by a trailrunning nerd named Bret. It was built with React, Next.js and Bootstrap, and deployed with AWS Amplify.